As regulation on IFA’s becomes stricter and demands for instant access to information increases, advisers needs to be up there with the big-boys and punching above their weight to stay in business.
I was prompted to write this post after reading an article on ifaonline.co.uk about how IFA’s will be left behind without web-based software.
I deal with lots of IFA’s through my existing finance industry clients and it is amazing just how many are not exploiting the potential of the internet for their businesses. This could be by having a website that simply does not engage the user and provides very little apart from the basic information that a brochure could provide. It could be poor usability and little in the way of ‘call to action’ - after all you want visitors to your website to make contact with you to find out more about your services. Or an online presence that few people online will stumble upon because it is poorly optimised for search engines and local listings directories.
We design websites for our clients including insurance brokers, intermediaries and IFA’s on a regular basis offering the full suite of internet services from website design to front-end and back-end software to manage client contact, quotations, applications, purchases and policy renewals. We are also adept at integrating client websites into the software packages that their partner companies and suppliers may provide to sell their products. Contact us today for a free consultation on how you can exploit the power of the internet and the necessities in doing business online today.
