When you are looking for a search engine optimisation company who can deliver you effective long-term results in search engines, you might be tempted to go with those who promise you a number one position.
They are offering you something which cannot ever be guaranteed and even if they achieve this it may well be for a very short term and in the long term you will probably disappear from the results pages altogether.
Indeed Google has published a page with hints and tips about choosing a SEO company to work with. It’s a good read and highlights many of the false and outlandish promises that some search engine optimisation companies will offer to grab your business.
Areoff website designers provide SEO services and we totally agree with what Google is saying and think that they should make this information more public to end website users so that the they are aware of the false claims by black-hat guys who offer the world.
Google says: “many SEOs and other agencies and consultants provide useful services for website owners, from writing copy to giving advice on site architecture and helping to find relevant directories to which a site can be submitted…”. This is exactly our approach and we believe in making websites more naturally search engine friendly with clear page layout, good use of content and proper employment of imagery as well as submission to local and national online directories. Along with the use of diagnostic tools and submission of site-maps to the search engines our approach is logical, sensible and likely to boost your search engine prospects long-term, not just for today.
